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Welcome to Guided Beauty

At Guided Beauty, we create soft, natural permanent makeup that helps you feel confident in your own skin. Every service is designed with intention, artistry, and care so you can enjoy beauty that supports your everyday life.

Your journey to effortless, natural beauty begins here.

Your journey to effortless, natural beauty begins here.

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Our Services

At Guided Beauty, we offer personalized permanent makeup services designed to enhance your natural features without looking obviously like a tattoo. Each appointment begins with a thorough consultation to understand your goals, lifestyle, and the look that works the best for you.

From custom brow design to lip blushing and permanent eyeliner, every service is performed with careful attention to detail and a gentle, supportive approach. Whether you are seeking subtle definition or a more polished everyday look, our goal is to help you feel confident, refreshed, and beautiful without makeup!

  • Custom brow tattoos designed to balance your face

    • Powder brows

    • Combo brows

    • Nano brows

    • $600

    • Touch ups $150-$300

  • Soft color that enhances lip borders and creates a fuller, more youthful appearance.

    • $600

    • Touch ups $150-$300

  • Everyday definition that brightens your eyes and simplifies your routine. Customized to your preference.

    • $400 thin upper lids only

    • $450 thin both lids

    • $500 thick upper lids

    • $550 thick both lids

  • For clients with previous work done elsewhere who need color correction or shape fixes. Must have virtual or in person consultation first.

    • $500

Our Story

Artist, Brandell Carl

Guided Beauty was created from a desire to help women feel more at home in their bodies. After working as a self‑taught makeup artist during nursing school, Brandell discovered a deeper calling in permanent makeup. What began as a leap of faith in 2019 has grown into a studio where women come to feel seen, supported, and beautifully themselves.

With a background in nursing and years of experience in cosmetic tattooing, Brandell blends technical skill with a gentle, heart‑centered approach. Her work is rooted in the belief that beauty should feel natural, intentional, and aligned with who you are.

Guided Beauty is more than a studio. It is a sanctuary where women can slow down, reconnect, and walk away with renewed confidence.

  • “Brandell is AMAZING at what she does for women. I can't thank her enough. She is very professional and very caring. Thank you so much.”

    — Anonymous Client

  • “You made me feel comfortable and relaxed through the whole process. So glad to meet such a wonderful woman.”

    — Anonymous Client

  • "After seeing my sisters personal results, I wanted something subtle that would make me feel confident in my own skin. Entered Brandell with Guided Beauty. She made getting permanent brows such an enjoyable experience. She explained every step before she proceeded and showed me the progress along the way! Since getting my eyebrows done, I have received numerous compliments- with or without make up on, which makes a girl feel good! Words cannot explain how much I enjoyed this experience nor the knowledge and detail Brandell gives. My only regret is not getting it done sooner!"

    — Anonymous Client

  • "I just wanted to say I absolutely love my brows. You may not know how much they have changed how I feel about myself but I can tell you right now, when I look at myself in the mirror on those days where life feels like it isn't worth living anymore, I am able to find one thing I like about myself to help pull me put of the nightmare and it's my brows. So thank you!"

    — Tiffany

  • "Brandell, I just wanted to you to know how much I appreciate all the kindness you showed me when you did my brows. You are truly amazing at what you do and I am so happy every single time I look in the mirror. Please know you can change the way people see themselves."

    — Debbie

Supportive Permanent Makeup for Cancer Survivors

Hair loss from chemotherapy can change how you see yourself.

Many women come to Guided Beauty looking for a soft, natural way to feel at home in their skin again.

We offer gentle, restorative services for survivors who want to rebuild their brows, define their eyes, or bring color back to their lips. Every appointment is handled with care, privacy, and compassion.

Explore restorative services
Close-up of a person's face with closed eyes, showing detailed skin texture, NanoBrow eyebrows and eyelashes. Guided Beauty NanoBrows

Natural Brows for Women in Menopause

Did you know that as women move through menopause, it is common to lose eyebrow fullness?

Up to 50% of women notice thinning or patchy brows as hormone levels shift. At Guided Beauty, we create soft, natural brows that restore shape, balance, and confidence.

Book your brow consultation

Client

Close-up of a human eye with a blue iris, long dark eyelashes, and a visible reflection of light in the pupil.
A close-up photo of a woman's face, showing her lips with bright red lipstick, her skin with freckles, and her eye with dark eyelashes and eyebrow. She is lying down on a wooden surface.

Results

Close-up of a woman's face highlighting her well-groomed eyebrows, long eyelashes, and smooth skin.
Close-up of a person with their eyes closed, receiving a eyelash extension treatment, with a pink lash brush.

Artistry you can see and feel. Every transformation at Guided Beauty is created with intention, precision, and a deep respect for your natural features. Our clients come to us with unique stories, goals, and concerns, and each result reflects a personalized approach that honors who they are.

Do not just take our word for it. Explore the journeys of real women who chose permanent makeup to simplify their routine, restore confidence, and feel more at home in their skin. See the progress from first appointment to healed results and discover what is possible for you.

View client transformations

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